Dear all,
The CEU Department of Cognitive Science and the Social Mind Center invites you to the
following talk:
Denise de Ridder<https://www.uu.nl/staff/dtdderidder> (Utrecht University)
Can gentle directions in the right way engage people with things that really matter?
Involving people with complex societal issues that require broad commitment (e.g., the
sustainability transition or COVID-19 vaccination) is challenging. Policy makers
increasingly turn to behavioral scientists for nudging desired behavior as an alternative
for mandates or persuasion to engage people with such cases. Whereas nudging as a policy
instrument has great potential, its psychological underpinnings are not well understood.
In a recent review on nudgeability, we have suggested that nudges are only effective when
they align with people’s preferences and still work when people are in a reflective
mindset and their presence is revealed. Building on these insights, we propose a new kind
of behavioral prompts that invite people to consider meaningful options that are derived
from situated cognition theory. In my talk, I will present findings from recent research
on how these kind of affordance nudges can inform strategies for committing people to the
greater good for the benefit of all.
Date: Tuesday, June 13, 2023
Time: 4 pm (to 5:30 pm) CET
Venue: D002-Tiered* (QS Vienna) and Zoom (meeting ID: 963 7805 1685, passcode: 136983)
Chair: Natalie Sebanz
*Anyone not affiliated with CEU wishing to attend in-person in Vienna must RSVP to get
access to the lecture hall.
Best regards,
Andi
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